The Medium model is a fair exchange. They provide human-curated content which is properly edited for clarity and brevity. In turn, the user pays for access to this content. Of all such sites, I feel Medium is the most transparent and elegant. Evan Williams and his team clearly voice their dislike of the exploitation of writers and thus Medium set up a pay-wall to judiciously compensate contributors and ask for a fair payment for their effort. I really like the Medium model because it benefits everyone involved: the readers, the writers and the mediator themselves.
Most of my class fellows are hesitant to pay for Medium, which is mostly just text and requires active attention. It is easy to understand why they would rather pay for services like Netflix/Spotify: these services entertain and help unwind. At the end of the day, no one wants to log on to Medium and read some well-written articles.
An article I found on Medium talks about how the platform is the same before and after a subscription. This person writes for Medium themselves and they fail to understand the entire reasoning of this pay-wall. The pay-wall guarantees that Medium’s writers get paid. Medium subscription is like monitored patronage which subscribers take part in. The user becomes a patron to the content creators.
Another reason why I like the Medium model is that it has no ads, which means users’ data is not being sold to bigger companies that will exploit said data to place pesky ads. Services like Spotify that offer “free” versions are not really free either: they take users’ data and manipulate it to place ads, interrupting the user experience. It’s a free market of content that anyone can utilize in order to share their unique thoughts and perspective.
I am especially influenced by Medium’s Do Not Track (“DNT”) browser settings. Medium explains this:
If you are browsing with DNT enabled, you can read Medium in the logged-out state and our analytics will not receive information about you. Also, embeds within a page (such as a YouTube video) will not load without your actively clicking through a DNT overlay. By doing this, we allow you to choose whether any data is sent to a third-party embed before it is sent. If you click into an embed while browsing DNT, it may cause data to be sent to the third-party hosting the embed.
Medium’s answering call to my worries about being tracked through the internet is why I have a soft spot for the platform and the decisions it has taken to keep itself afloat.