I came to internet consciousness while the blogging wave was kind of dying. Things moved rapidly from there. With Facebook, Twitter, and YouTube sucking up most of my online attention. Most of my age-fellows have a similar early memory of the internet.
However, the past few weeks have given the internet a personality I could not possibly have known about. Blogging-era sounds like a very mature, intelligent online space. A space where only people with some credit and a degree of intelligence were heard and had a voice. With no pictures, videos and similar gimmicks to distract the online user, the text had to be tasty. Bloggers were intelligent people, with smart, relevant opinions and a gift of the gab. That was how you attracted an online following. It was hard work that asked for diligence, time and consistency.
The contrast between then and now is stark. This contrast only emphasizes the fact that nowadays you just need to look a certain way to be internet-famous. The authors are right to be nostalgic since they would put in so much effort into one blog post and have it reach a small, interested audience; whereas now an “influencer” need only post a well-edited image and gain a wider audience that responds fiercely.
I appreciate this fierce response. I appreciate the fact that there is a little somethin’-somethin’ for everybody. Online, an old person with a passion for Salmon runs is as catered to a three-year-old’s crazy obsession with Baby Shark.
The authors’ reflections have brought about a change in how I feel about the internet: I feel a little warmer towards it. The internet is being sculpted into something new and I might be nostalgic about something ten years down the line.